I, the President of Oasis House, have a strong background in housing management, customer service, finance, and public relations—in both the private and public sectors. I am currently employed as a Housing Finance Specialist with the Louisiana Housing Corporation, and I have extensive experience working in the housing industry in London, UK, and Louisiana, USA. I also work, voluntarily, for the Battered Women's Shelter of Baton Rouge, Louisiana, where I run a support group for the residents of the shelter. During the first few years of operation, Oasis House will scale up and employ two full-time house managers and an administrative assistant, who will also have extensive working experience in the housing and homelessness professions.

Oasis House operates as an LLC and is one of a few other transitional housing programs in the local area. After doing research on these other organizations to see how Oasis House can compete and be more attractive to its niche market than others, Oasis House has created a unique feature that other local transitional housing facilities do not have: I have teamed up with a local Sheriff Deputy Officer who has offered free self-defense classes for our residents who fled from their abusers. Oasis House will also offer support to residents who are interested in receiving help in other areas, such as counseling, psychiatric help, post-traumatic stress disorder support, etc., by way of reaching out to those services with the residents.

According to the National Coalition Against Domestic Violence and the US Census Bureau, the ages of my clients will range from 18 to 34, which are the most common age groups of women who suffer from spousal abuse in East Baton Rouge, Louisiana. Reports show that there are 44,956 women between the ages of 20 and 24, 33,856 women between the ages of 25 and 29, and 30,652 women aged between 30-34 years, which are my target age groups of clients. (National Coalition Against Domestic Violence)

Advertising and promoting the organization will be done online, using the Oasis House website, as well as via social media, i.e., Facebook, Instagram, and Twitter. I will be in attendance at local domestic violence awareness workshops and conferences and local events where my target market will be, and where related services will also be marketing, pertaining to women’s issues and homelessness, alongside organizations such as United Way, Catholic Charities, Volunteers of America, etc. Oasis House will be listed as a housing provider with Louisiana Social Services. I will also leave Oasis House brochures at doctor’s offices and Urgent Care clinics (where permitted).